This guide is for communicators talking about climate and energy with suburban audiences.
This guide primarily draws on 2026 research by RedBridge Group for the Climate Council: a survey of 2009 voters across the middle and outer suburbs of Sydney, Melbourne and Brisbane, plus focus groups, against a backdrop of war in Iran, fuel price spikes and shifting politics. It explains what resonates, and
who these voters want to hear it from.
Why the suburbs?
These voters dominate many of the swing seats that decide federal and state elections, and they’re on the front line of climate impacts and solutions. For example: Western Sydney is one of the hottest urban areas in the country, and where households are rapidly installing rooftop solar and batteries.
